This online course will identify effective strategies to establish the administrative framework for marketing in ambulatory settings.
This module includes resources that provide additional information. These resources are not all-inclusive, nor do they represent an endorsement of any organization by AORN.
- Delineate the crucial role physicians and physician's office staff play in marketing efforts.
- Identify the development and essential elements of a marketing plan.
- List strategies to find new markets and develop new business.