Overview
This online course will identify effective strategies to establish the administrative framework for marketing in ambulatory settings.
This module includes resources that provide additional information. These resources are not all-inclusive, nor do they represent an endorsement of any organization by AORN.
Learning Outcomes
- Delineate the crucial role physicians and physician's office staff play in marketing efforts.
- Identify the development and essential elements of a marketing plan.
- List strategies to find new markets and develop new business.
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